What tech is the next hottest thing for agriculture?

WEEDit is capable of driving up to 15 mph and triggering a nozzle that sprays an eight-inch-wide band for as little as one foot in distance.

Last year at the World Agri-Tech Innovation Summit, investors and inventors were all a-buzz about biologicals. This year, the spending mood at the conference was more subdued overall, with the focus shifted away from biological products and on to measuring carbon emissions.

Jay Whetter, editor of Canola Digest and unofficial San Fransisco tour guide, attended the conference in person last week. He joined RealAg Radio host Shaun Haney for a (walking) discussion on his take-aways from the event, including where the interest — and possibly money — is for ag.

Whetter says that a key focus on actually measuring carbon emissions versus relying on modelling to determine emissions intensity or change was front and centre at the event. This could be a really exciting advancement for farming, Whetter says, as accurate, reliable measurements could help create a system where farmers can actually benefit from change.

That said, Whetter says one of the hard lessons agriculture may have to learn is that carbon intensity (i.e. a smaller carbon footprint) may end up being a business requisite versus garnering a premium for certain food products.

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