Earlier this year, Lancashire, England-based Hoofcount made its first visit to the Canadian Dairy XPO since the foot care company set up Canadian operations in 2021.
In this interview at the annual dairy showcase at Stratford, Ont., Hoofcount director Jane Marsh shares how the company’s success is built on effective, reliable and labour-saving foot bathing systems.
The company first entered the UK market in 2012 after Anthony Marsh combined his knowledge of engineering and farming industry, and collaborated with the University of Wisconsin to develop its most popular product — the Excel foot bath.
Jane Marsh says the growing popularity of Hoofcount products is driven, in part, by a commitment to automation that includes the ability to count the number of cows passing through the bath, automatically replenish and refresh water and hoof care chemicals, and change chemicals and rates.
Marsh notes that the foot bath business continues to grow as dairy farmers better understand the implications of lameness and its impact on cow health and milk production.
(Check out this interview with Hoofcount’s Jane Marsh at the 2023 Canadian Dairy XPO.)
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