Beyond the Bushel — Ep.2: Why Farmers Choose Wheat

Wheat may not be the high and mighty king of the prairies it once was, but it’s still a valuable, consistent crop for the majority of farmers’ rotations. And for good reason — this cool season crop is well adapted to a wide swath of growing conditions, performs well and competes on a global scale for steady demand.

BTB Featured ImageIn this second of four episodes of Beyond the Bushel, we asked several western Canadian farmers the simple question of “Why grow wheat?” From there, your host Shaun Haney explores what goes into making wheat a successful crop in rotation, and how marketing goals and opportunities plays a key role in the crop’s success on-farm.

Peter Entz, with Richardson International, also speaks to the high expectation farmers have of the wheat they grow, and what it takes to keep end users supplied and happy, while keeping farmers profitable.

From there we head back to hear from the farmers, to find out what they’re most excited about regarding the future of growing wheat. See that and more, in this episode of Beyond the Bushel.

Missed the first episode? Find it here.


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